Coaching You From the Inside Out

25+ years of combined coaching and counseling expertise, dedicated to helping leaders in Northeast Wisconsin reach their full potential.

25+

Years in Practice

500+

Leaders Served

LPC

Licensed Counselor

CEC

Certified Executive Coach

Coach Barbara Jordan

A Rare Combination of Expertise

Barbara Jordan is one of the few professionals in Northeast Wisconsin who holds dual credentials as both a Licensed Professional Counselor (LPC) and a Certified Executive Coach (CEC). This unique combination gives her clients access to something most coaches simply can’t offer — the ability to address both the strategic and deeply personal dimensions of leadership.

With over 25 years of experience, Barbara has worked with executives, directors, managers, and emerging leaders across manufacturing, healthcare, education, and professional services industries throughout the Green Bay and Fox Valley region.

Her clients come to her when they’re facing burnout, career plateaus, difficult team dynamics, or major leadership transitions. They stay because her approach creates lasting, meaningful change — not just surface-level strategies.

The “Inside Out” Approach

Most coaching focuses on external behaviors and strategies. Barbara goes deeper — addressing the internal patterns that drive those behaviors.

1. Discover

Uncover non-productive mindsets, limiting beliefs, and unresolved stress that are silently undermining your leadership effectiveness.

2. Transform

Using clinical counseling depth combined with coaching frameworks, rewire the internal patterns that have been holding you back.

3. Perform

Once you’ve explored your inner world you can perform better and better in your external world, building a solid foundation to succeed long-term.

Credentials & Expertise

Barbara’s dual credentials give her clients access to both strategic coaching and therapeutic depth.

Licensed Professional Counselor (LPC)

Trained in clinical mental health counseling with expertise in stress management, emotional regulation, and cognitive-behavioral approaches. Bound by strict ethical and legal confidentiality standards.

Certified Executive Coach (CEC)

Credentialed through the Center for Executive Coaching, demonstrating advanced coaching competencies in goal-setting, accountability, and leadership development.

Emotional Intelligence (EQ) Specialist

Certified in multiple EQ assessment frameworks, helping leaders develop self-awareness, empathy, and social skills that drive team performance and organizational culture.

Leadership Assessment Expert

Experienced with 360-degree feedback, DISC assessments, Leadership Practices Inventory (LPI), and other validated tools for measuring and developing leadership effectiveness.

Let’s Talk About Your Leadership Journey

Your first conversation with Barbara is always free and completely confidential. Discover what’s possible when you invest in yourself.

Schedule Your Free Consultation